I’m neither a Republican nor a Democrat. I’m a Realist and a Capitalist. Capitalism built America, and I believe it will save America and help the world – which is a core belief of Richard Branson and The Branson School of Entrepreneurship as well. I believe that capitalism and entrepreneurism can save you and your family, too... but only if you can get past the idea stage and on to the execution stage. Millions of people have great business ideas, but until those ideas are executed, they aren’t worth the cocktail napkin they’re scribbled on.
This is one thing I know for sure about business: execution is what separates the entrepreneurs from the wanna-preneurs.
So, once you’ve identified your passion and have racked up some real-world experience in your chosen industry, the next step is to develop your unique vision and a game plan for executing your business idea. You have to know where you’re headed (your vision) and how you’re going to get there (your game plan). How can you make your company better than the competition? How can you stand out from the rest of the pack? What can you bring to the table that the other guys are missing? What makes you unique, better, different? Figuring that stuff out is the purpose of this step.
If your A.D.D. makes the thought of this kind of intense brainwork a little frightening, don’t despair. If I can do it, you can, too. Being easily distracted, having difficulty focusing on things for a long time, and having a hard time paying attention to detail are all very common symptoms for people with A.D.D. I certainly experience all three of these to the maximum level. But these symptoms are not deficits; they are creative superpowers. Take advantage of them! Remember, A.D.D. allows us to multitask and brainstorm better than other people. We can easily work on many projects at once and achieve excellent results. And in my case, I make it a point to surround myself with people who are good at the things I am not good at, and I delegate the details I don’t want to do. This gives me more time to focus on developing my vision and my game plan. Ask your associates to carry part of the load so you can devote some time and energy to visioning and planning. More than likely, they’ll be very happy to pitch in.